End of an era II: Bill and Jerry
September 18, 2008
Ah, Bill. Ah, Jerry!
What would have become of your budding love affair? Would it be consumated in a flurry of Micro and Soft related humour?
We can but speculate.
Disappointingly, Microsoft appears to have adopted a new ad campaign that will directly answer Apple’s Mac vs PC approach. This is stupid on many levels, not least of which is it draws attention to your competitor’s ads and validates them AND you run the risk of people confusing your ads with theirs and thinking they’ve just watched an Apple ad, regardless of what is on screen.