Cop that

July 31, 2008

UK police are putting audio files of those idiots who call 999 to ask where they left their glasses on YouTube.

This is brilliant, on a number of levels.

Firstly, it reinforces the message that these numbers are for emergency calls only. Secondly, it’s amusing. Thirdly, it’s a great use of social media to get the message through.

Nice on all counts.

My employer is about to start charging some customers $1 to call us not because we’ll make money out of it (far from it) but because we get a hard core of customers who ring to ask questions like: how do I turn up the volume on my phone; how do I change my ring tone; what’s the time and so on. These people tie up resources that can’t be used for other things, like answering and sorting out problems that really do need a call centre rep’s attention.

Glad it’s not just us though.

Salmon Sandwiches. Seriously.

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In big trouble, that’s where…

For instance, I wouldn’t be able to do this:

and then, we couldn’t do this:

and the world would be a poorer place.

Although, I remember this one being far more scary than it is:

But that might just be me. Weird.